Platinum has been steadily gaining its share of investment demand from precious metals investors, alongside gold and silver. As per the World Platinum Investment Council, investment demand for Platinum was 150 koz in 2014, 260 koz in 2015, and 505 koz in 2016 but the possibility of a declining industrial demand going forward will make it a tough battle for precious metals investors to continue justifying platinum’s preciousness. Of the 7,780 koz of platinum consumption demand forecast for 2017, 3,245 koz, or roughly 41%, is forecasted to come from the automotive sector (especially the diesel segment) for use in catalytic converters. This is the largest single component of platinum demand and that might be a big problem going forward.
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